Last week kalmstrom.com Community celebrated 2 years, and we have now looked at the statistics a bit, of course using our own applicationOLAP Reporting Tool. Here are some interesting facts and changes.How many products?
Community Members are entitled to use the kalmstrom.com applications freely, without any extra costs for additional products. This is obviously not the feature that dips the scales in our favor, though, because ever since the start most of the Community Members have been using only one of the kalmstrom.com products.
The main selling point when choosing kalmstrom. com is something else. Organizations search for a product that fits their needs, and when they discover the kalmstrom.com solution they find it worth the money regardless of the possibility to have more. Today 87 % of the Community Members are using one product, 8 % are using two and only 5 % are using three products. Nevertheless we will keep that option open to all our current and future Members.
What products?
Who are the Community Members?
All kinds of organizations have joined kalmstrom.com Community, from small local businesses over public and governmental entities to large worldwide companies. It is fascinating to see how the percentage of Members from outside Europe and USA has grown during the two years of kalmstrom.com Community. From 8 % after 6 months the figure has now risen to 22 %.
We still get most new Community Members from Western Europe and the US, but we are excited about the kalmstrom.com expansion in other parts of the world. The fact that they know about and trust kalmstrom.com Business Solutions in New Zeeland, Australia and Canada is no surprise, but we now also have Members in South Africa, Russia, United Arab Emirates, Singapore, Hong Kong, Greenland and Barbados ‒ just to mention some of the new countries.
Discount to schools and charities
As both Sigge, Siret and I are former teachers it feels good to be able to give a 50 % discount on the Community fees to educational institutions. The kalmstrom.com products are especially popular among universities. We also
grant this discount to charities, and we hope it will give them a possibility to do a bit more good with the money they else would have paid for software
‒ or give them the possibility to work more efficiently with software they could not afford at all without the discount. The percentage of schools and charities has been relatively stable at around 18 % all the time during the two years since we launched kalmstrom.com Community.
Promising future for kalmstrom.com Community
Looking back gives knowledge and inspiration, but mostly the kalmstrom.com team is looking forward instead. We study the development in our branch, carefully choose our battles and select the challenges that might be useful to overcome or sidestep. The future for kalmstrom.com Community looks bright, and next blog will probably be about future plans or new releases again.
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